All Categories - Sam Frost : B2B Digital Marketing Consultant

Had my first Google Ads "rep" call of the year at 9am on January 2nd (protip if anybody at Google...
Should you run search ads on your own brand name? I’m not going to go there today. Topic for...
Had a business call me up out of the blue the other day, wanting me to review their Google Ads...
There is an often-overlooked potential risk in digital advertising that businesses need to be...
Not a great deal, to be honest … but they do share one key similarity.  If you ever watched The...
Google works hard to push the use of Performance Max campaigns for any purpose from trying to...
2024年6月9日 · Digital Marketing
Recently, I awoke to a notification from Facebook alerting me that one of my Facebook pages had...
If you've been following the news recently as it relatest to Google's algorithm and the likes of...
2024年5月2日 · Digital Marketing
The other day I was browsing LinkedIn and came across an interesting post in my feed. I've added...
One of the most interesting findings from a recent Google Ads review was the number of fake leads...
As a B2B digital marketing consultant, the most common refrain I hear from businesses is "we need...
I’ve noticed a significant uptick recently in calls from business owners who have set up their...
Be wary of spam/junk leads if using Google Ads 'lead form' extension (not hugely common from what...
Whether paid or "free" (really no such thing) one trend I've observed over and over again with...
Logged into my YouTube channel dashboard the other day, and YouTube was pleased to tell me (with...
2024年1月11日 · Adwords-PPC
Groundhog Day is a 1993 American fantasy comedy film directed by Harold Ramis from a screenplay...
With respect to search advertising (and SEO as well) a common mistake I see made is business...
This short blog is a bit of a PSA. To put it bluntly, hacking attempts on Facebook business...
2023年5月29日 · Adwords-PPC
Somewhat controversial opinion, but I do believe that Google's push towards "automating" more...
As some of you might be aware, I have a humble little YouTube channel where I post digital...
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