Identify the “good, bad, and ugly” of your Google Ads account and get a clear roadmap to fix problems, eliminate wasted budget, and drastically improve performance.
If you’ve been running Google Ads for any amount of time, you’ve probably been offered a “free audit” by an agency or freelancer.
The truth? These "free audits" are just sales pitches in disguise. The output is almost always an automated PDF that highlights "errors" simply to justify a monthly management fee or to convince you to change providers.
Ultimately, the free audit has a predetermined outcome: to artificially inflate perceived issues so they can sell you their ongoing services. There is no exception to this rule when it comes to free audits.
My Google Ads Audit is different. It is an independent, manual, deep-dive diagnostic of your account. Because this is a paid service, my only incentive is to give you the most honest appraisal possible - not to use the project as a “loss leader” to try and sell you on a monthly agency retainer.
I have audited hundreds of Google Ads accounts over the last 10+ years. In almost every single instance, I have identified immediate savings of anywhere from hundreds to literally tens of thousands of dollars per year, alongside massive performance improvement opportunities.
Blindly trusting your current agency, freelancer, or in-house team - or even running your own ads as a busy business owner - often means leaving serious money on the table. Without an independent expert looking under the hood, structural inefficiencies, poor bidding strategies, and wasted clicks can silently drain your budget.
Because of the sheer volume of wasted spend I uncover, the return on my audit service is almost always significantly higher than the cost of the service itself. In most cases, the immediate savings and cost reductions I find will pay for my time right out of the gate. Within the first month of me completing the audit you’ll often make your investment back (and then some).
I provide an unvarnished look at your Google Ads campaigns. If a campaign is performing beautifully, I’ll tell you. If your current agency is actually doing a great job, I’ll tell you that, too. You get absolute, objective truth about your account.
I manually comb through your search terms, keyword match types, bidding strategies, and conversion tracking to find the areas where your business is simply throwing money away with no chance of commercial benefit.
You don’t just get a list of abstract problems; you get a comprehensive report packed with tangible insights and step-by-step fixes. You will walk away with a clear, actionable roadmap to immediately improve your bottom line.
Because this isn't a hidden pitch to lock you into a monthly retainer, you have total control over how you use the findings: hold your current team accountable, hand the roadmap to your in-house team, bring in a third-party specialist, or hire me to implement the fixes. Working with me is entirely optional - the insights and roadmap belong to you.
This is best for businesses running Google Ads who want to stop the guesswork. Whether you want to hold your current agency accountable, give your in-house team a blueprint for better results, or optimize the campaigns you manage yourself, an independent audit is the highest-leverage investment you can make.
If this Google Ads audit service sounds right for you, then fill out the form below to request more information.
Fill out the form and I’ll be in touch to discuss your account, what an independent Google Ads audit involves, and how much wasted spend we’re likely to uncover.
If you’re based in Christchurch NZ I’m happy to meet at your office or another convenient location. For clients elsewhere, we’ll arrange a comprehensive video call.